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Blind study – enquiry rates across the childcare sector

Blind study – enquiry rates across the childcare sector

Enquiry Rates in Childcare Centres

A lot of our clients ask us about enquiry rates and whether their enquiry rate is sitting above or below the sector average.

Well, you asked, and we have answered along with our colleagues at Childcare CRM.

Together we have compiled a comparison showing differing sized childcare provider groups and their average enquiry rates. These figures were provided as part of a blind study of 249 provider groups with a total of 1,537 centres between them.

Size of organisation Average enquiries received per month Average opportunities from enquiries per month
Single Centre 30.5 26.1
Small provider group (2-4 centres) 19.5 17
Mid-sized provider group (5-9 centres) 23.1 19.45
Large sized provider group (10-24 centres) 19.8 17.14
Multi-site provider group (25+ centres) 18.8 16.74

Your current enquiry rate not where you want it to be?

Why not chat with our in-house marketing team to discuss what you could be doing to not only increase your enquiry rate but also increase the number of GENUINE enquiries you receive.

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